Henry Cavill In New 'Hugo Boss' Eyewear Campaign

What was that you ask? The meaning of life, and the place of love in its pattern while wearing a thick knit sweater and BOSS eyewear? Well, I can't say I know the answer to that....I'm just trying really hard to look like I do. I can tell you however, that I'm the new global ambassador for BOSS eyewear. Indubitably so. The BOSS team has worked very hard on this campaign, so a huge thank you to them. I hope you guys enjoy the fruits of their labour! Come back to see more and to watch me try and use other words that I barely know the meaning of... @BOSS #BOSSEyewear #SharpenYourFocus

A post shared by Henry Cavill (@henrycavill) on May 29, 2018 at 3:50pm PDT

We apparently got a sneak peek of this shoot in Milan, and now the first pictures and videos are coming out!

Thanks to Heidi, who spotted this Hugo Boss eyewear ad in the June issue of GQ magazine featuring a very handsome Henry.

There is also a new clip attached to the new campaign, that is being released just as Mission: Impossible Fallout gets ready for its big July rollout.

@HenryCavill in new #HugoBoss eyewear campaign. More as we get it! #henrycavill #fashion #style #missionimpossiblefallout #promo

A post shared by Henry Cavill News (@henrycavillnews) on May 26, 2018 at 3:21pm PDT

UPDATE: The whole campaign is now LIVE. It features behind the scenes clips and Henry's interview as ambassador for the brand's eyewear collection. Watch, Watch, Watch!

HQ pics

Shot by Paul Wetherell (via/via)

#SharpenYourFocus: the new #BOSSeyewear campaign is here, starring British actor @henrycavill

A post shared by BOSS (@boss) on May 28, 2018 at 7:50am PDT

“Full immersion” Henry Cavill on his acting technique via @HUGOBOSS’ IG story: https://t.co/DUOg24fQJt MORE https://t.co/6hUAX8DQdy pic.twitter.com/tOXC3ymQCn

— Henry Cavill News (@HenryCavillNews) May 29, 2018

From Henry's manager Dany Garcia and her team...

#SharpenYourFocus on the new @BOSS eyewear global brand campaign featuring @HenryCavill.

A post shared by The Garcia Companies (@garciacompanies) on May 29, 2018 at 4:16pm PDT

There's more.... @BOSS #BOSSEyewear #SharpenYourFocus

A post shared by Henry Cavill (@henrycavill) on Jun 3, 2018 at 3:58pm PDT

The new BOSS Eyewear collection has arrived. Explore the #SharpenYourFocus campaign, starring Henry Cavill: https://t.co/sRKR6tQYyS … @HUGOBOSS #BOSSeyewear pic.twitter.com/8xNw6nBMOs

— Sherbet Media (@SherbetMediaLdn) June 7, 2018

More to come.

Contributor: @Steph78206